In the cosmetic industry, marketing has long segmented products based on gender: creams for men and lotions for women. But what if we told you that your skin doesn’t have a gender and that what really matters is the skin type you have? Spoiler: the difference between men’s and women’s skin is less significant than you might think. Discover why and how to choose the right skincare products based on your skin type, not your gender.
The Differences Between Men’s and Women’s Skin: What You Don’t Know
There are indeed some biological differences between men’s and women’s skin. In general, men’s skin is thicker, contains more collagen, and their sebum production is higher, which can make their skin oilier and more prone to acne.
However, these differences aren’t as pronounced as one might think. In reality, every skin type is unique, and it’s entirely possible for a man to have thinner and less oily skin than a woman. This proves that gender is not the determining factor when it comes to choosing the right skincare. What really matters is your skin type: dry, oily, combination, or sensitive.
The Big Illusion of Gendered Cosmetic Marketing
The idea that cosmetic products must be specifically targeted for a gender is outdated and, frankly, a bit ridiculous. When you take a closer look, most products for the face, body, or hair, whether for men or for women, contain almost identical base ingredients.
The only difference? The fragrance, packaging, and advertising strategies. For example, “men’s” and “women’s” moisturizers often contain the same active ingredients. Gender segmentation, therefore, doesn’t matter much, and there’s no need for separate shelves for each gender.
Moreover, another more worrying aspect: the pink tax. This marketing strategy involves selling products at a higher price simply because they are marketed toward women. It’s an unjustified approach that manipulates consumers and imposes unnecessary costs.
Adopt a Skincare Routine Based on Your Skin Type
The key to an effective skincare routine is choosing products suited to your skin type, not your gender. Whether you're a man or a woman, the goal is to address your skin's specific needs.
Instead of being guided by gendered labels, identify your skin’s real needs: if you have dry skin, go for moisturizing products; if your skin is oily, choose mattifying treatments.
Why Choose Non-Gendered Products?
Non-gendered products are formulated to meet the specific needs of each skin type, rather than being based on gender-related stereotypes. At Unlëss Cosmetics, we have made the choice to develop products that are suitable for everyone, regardless of gender, so that everyone can find the ideal skincare solution.
Our products are specifically designed to provide healthy and effective care, with formulas adapted to different skin types: dry, oily, sensitive, or mature. We believe that personalized skincare is far more important than basing it on gender categorization.
Conclusion: Forget Stereotypes and Choose Based on Your Real Needs
It’s high time to challenge the old cosmetic marketing clichés that suggest gender determines your skincare needs. Every skin is unique, and the best way to choose your products is to focus on your skin type, rather than being influenced by gender stereotypes.
At Unlëss Cosmetics, we encourage you to explore our range of non-gendered skincare, developed to meet the specific needs of each skin type. Forget the labels and adopt a more individualized approach to your skincare routine.
Discover all our products here.
